A CRS, central reservation system (online reservation system) is a system or medium to reach global distribution system (GDS) as well as hotel distribution system (IDS). Central reservation system is designed with the intention to power the process of reservation across the various channels of distribution along with maximizing the revenue opportunities. The inventory is stored across channels like Global distribution system, internet marketing channels and the various booking engines. CRS acts as an easy platform, manage rate, connected with the GDS and online travel agencies and works well with growth and expansion of the business.
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CRS with GDS
Initially CRS – central reservation system was only limited to airlines and was called as airline reservation system (ARS) which used to act as an inventory management system containing all flights, their available seats, airline schedules, fare tariffs, passenger reservations and ticket records. Thus a computer reservation system in airline is an interface with the global distribution system (GDS system) to support online travel agencies and other customers to book flight tickets and other associated services through one single system.
CRS with IDS
Later central reservation system (CRS) got associated with hotel distribution system (IDS) or hotel CRS to manage hotel profile, rooms rates, room type, room availability, other information, descriptions, amenities, pictures, videos, local attractions, rate and conditions, administration, reporting etc. It helped the hotel managers to manage most of their sales online through CRS and distribution system.
Apart from the above information a CRS also contains
• registrations, validations and profiling
• search and sort.
• reservation details.
• agents and customer profiles.
• rate and inventory control
• booking and payment
• reporting (agent wise report, daily reports/monthly report)
• administration (user management, agent control master, back-end profile
The inventories in CRS are also controlled by different XML web services and Hotel GDS. This makes agents, corporate and other customers to access large inventories of hotels in real time.
Integrating XMLs from different hotel suppliers such as GTA travel, Kuoni, Hotelbeds, Tourico, DOTW, Travco, Special Tours, HotelsPro, Path Finder and Versys allows real time access to the inventories of hotels and associated amenities across the world. One can integrate one or more XMLs based upon his necessity and priority.
Airline reservations bring top growth for online travel booking portals
With travel technology advancement that the world has witnessed, airline reservation system couldn’t be left behind. There was a growing demand for an online reservation system which could help in swift booking of the airline bookings. With the top GDS like Amadeus, Galileo and Sabre, airline reservations through online portals, have gone onto a next level. Higher volumes are making up for the thinner margin in flight booking domain.